Within the framework of the digital agenda, IT infrastructure is of central importance. More than two thirds (68 percent) of companies regard digital infrastructure as the most important building block and the key to the successful digitization of their business models and processes. The Public Cloud is one of the most important vehicles of the digital evolution. Only by means of dynamically acting and globally scalable infrastructure are companies able to adapt their IT strategies to continuously changing market situations. Hence, they can strongly support the technical aspects of their company strategy. With a Digital Infrastructure Fabric, companies are mapping the technological image of their “Digital Enterprise“, defining all necessary players and drivers within their digital evolution.
Public Cloud infrastructure services represent a solid base, to support the digitization strategies of companies regardless of their size, predominantly however, companies with very scalable IT workloads. For example, startups are allowed to grow slowly without having to invest massively in IT resources from the very beginning. In this way, companies get a hold on one of the most important features, to have a say in the digital evolution: speed. Today for IT departments, there is more at stake than just preserving the status quo. IT must position itself as a strategic partner and business enabler and be capable of satisfying the individual needs of specialized departments. They need to pursue the goal of creating a competitive edge for the company on the basis of digital technologies. In this context, public cloud infrastructure support the proactive measures of the IT departments.